TechSoup Courses support your mission!

Social media success can seem elusive to the small nonprofit. Without the money to hire an outside agency or even a full time person, how can you keep up with all of the changes? Can you really raise money using these platforms? The good news is that small but mighty organizations can use the power and potential of these platforms to raise funds, connect with supporters, and drive impact. In this four-course self-paced series, we’ll share tips and tricks for running effective social media fundraising campaigns that accomplish measurable results. Whether you’re a total newbie to the social media landscape or you’re a social media superstar, you’ll walk away with new ideas for ways to use these platforms to connect with donors and elevate your fundraising.

*Course fees are non-refundable.

This track consists of the following on-demand self-paced courses:

We’ve bundled all of our fundraising courses into a track for easy access! From creating a winning fundraising invitation to tackling how to use best technology and social media, this track includes what you need for effective and dynamic fundraising.

This track consists of seven on-demand self-paced courses:

Are you looking for ways to collect and utilize data more effectively at your organization? In this two-course track, experts from Rootid and UpMetrics will help you learn more about what data analytics is and how to better use data to drive action and make impact.

Data Analytics for Nonprofit Staff 101 will provide you a solid foundation of understanding around data analytics. In Data Analytics for Nonprofit Staff 201, we will get into more detail about how to put these concepts into action.

Both courses are on-demand and self-paced. Learn more about each course from the links below.

After completing this course track, you will be able to describe the five steps to protect yourself and the people you serve. You will also learn practical approaches to make your organization safer, and protect its ability to have social impact.

This track consists of two on-demand self-paced courses:

Many nonprofits and libraries are interested in attracting grant funding to help support their work. But navigating the grant world can seem mysterious and overwhelming. Without the money to hire experts, how can your organization understand the grantseeking process and prepare to succeed?

This track consists of five on-demand self-paced courses that are like a "starter kit" for grant writing. They will help set you up for success in your grant seeking process. Explore the learning objectives to see what each course provides.

To view course descriptions, view the track content and go to the bottom of the page.

Get ready to produce engaging, fun, and informative virtual events in this 3 course track! Planning a digital event is an exciting opportunity to engage audiences far and wide. 

In the 101 course, you’ll learn the basics of setting up a digital event, as well as how to make the experience interactive for your audience. Learn how to use video conferencing platforms, and best tips and tricks for staffing, budgets and evaluations.

In the 201 course, we will look at how to create, build and manage a more complex event. We will explore best practices for creating a seamless audience experience from hearing about the event to post-event connections. 

In the Ask the Expert, Marti will answer all your virtual event questions while tapping into her 15 year of experience in the industry. She’ll also have a ton of tips and tricks to help make your events a huge success.

All three courses are on-demand and self-paced.

Is your donation platform working for your organization? Is the software too basic or too complicated? Can it be easily integrated with your CRM? Are you getting good customer support?

In this four part series, our expert, Maureen Wallbeoff, will walk you through the process of evaluating your current system, determining what your organization needs, tips on how to handle the demo process and creating an implementation plan.

Join us for this four-part on-demand self-paced series that will give you simple, actionable steps to finding the best fundraising software for your organization!

This self-paced, five-course track will show you how to create and implement an effective email marketing strategy. We'll cover segmenting and customizing your email marketing messages and content for better results, goal setting, benchmarking and analytics as well as discuss the best frequency for your email campaigns to optimize your response rates and budget. Whether you are a marketing maven or a newbie, you'll come away with a deep understanding of how to integrate email with online and offline marketing channels for a successfully integrated campaign.

*Course fees are non-refundable.

We want to help you spend $120,000 in Google’s advertising money this year. You can unlock this potential through the Google Ad Grant for Nonprofits, which will help you bring in traffic to your nonprofit’s website and amplify your digital impact. Our four-part recorded seminar series will walk you through the grant application process and show you the special nuances of working within a grant account.

Recording of live events to provide program updates to Seminar 1 & 2!

Want to learn the latest and greatest about Google Analytics? We have two new recorded events from May 22 and May 29, 2019, with our Whole Whale expert to update us on what's been happening with that platform and how you can best take advantage of new features.

May 22, 2019:

Google Analytics 102 Live Event

Building Great Reports with Google Data Studio

May 29, 2019:

Google Analytics 202 Live Event

Need to catch up on your Google Analytics know-how? Check out our first Google Analytics courses here!

*Course fees are non-refundable.

This on-demand self-paced technology planning track will help you get out of the technology doldrums so that you can assess your organization’s technology infrastructure and address your current and future needs. At the end of the learning track, you’ll have a fully realized tactical technology action plan to guide your organization.

*Course fees are nonrefundable.

This four-course, on-demand self-paced Google Analytics learning track will give you a solid start with Google Analytics. You will learn what Google Analytics is, how it works, and how to use it to find out what people are doing on your website. You will also learn who those people are, and how can you use the information from Google Analytics to inform your digital marketing strategy and drive them toward action.

*All course fees are non-refundable.

This on-demand self-paced course bundle will get you started with Google Analytics. Behind the scenes, Google Analytics runs on every single page of your site. How much time do people spend on your site? How much time do they spend reading a specific article? What do they click? What location of the site do they go to? Google Analytics answers all of those questions, and many more, to ensure that your nonprofit can optimize its impact.

*All course fees are non-refundable.

In this track, you will learn what you need to communicate effectively with your fundraising, from creating an effective invitation to your annual big fundraiser to using social media to improve you reach.

This track costs $25, and consists of three on-demand self-paced courses: