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Over 200 expert-led courses, training, and events designed for nonprofits and libraries.

Cybersecurity and Data Privacy for Nonprofits 301 - March 2023

Cybersecurity and Data Privacy for Nonprofits 301 - March 2023

In the wake of countless data breaches and privacy breaches, it's more important than ever for nonprofit professionals to understand cyber security and data privacy. But where do you start?

As cybersecurity and data privacy become progressively important elements of managing an increasingly digital workplace, it is essential that nonprofit professionals understand the basics of these topics. Cybersecurity and Data Privacy for Nonprofits is a six-part learning series focused on cybersecurity and data privacy for nonprofit professionals. Through this series, you will learn the fundamentals of sustaining multilayered cybersecurity practices and data management that extends throughout the entire data lifecycle. 

You will gain understanding of cybersecurity principles and techniques designed to improve your nonprofit’s security posture. Our ultimate goal is for nonprofit professionals to leave this series educated about cybersecurity best practices and armed with the knowledge needed to reduce their risks associated with bad actors. So join us on this journey as we break down the key components of cybersecurity and data privacy over the next six weeks! 

Together, it's possible for us all to learn how to keep constituent information and our organizations secure!

Early Bird Offer valid until Feb 14, 2023: Get $100 off by using promo code CYBEROFF100 at checkout.


Nonprofit Website Strategy 301 - April 2023

Nonprofit Website Strategy 301 - April 2023

Your website is the digital “front door” of your organization. How would you set up your front door to welcome all the clients, funders, and other constituents? How can you improve your website, so it can attract and convert the right visitors, help increase donations, volunteers, and sponsorships, build trust with your visitors and your board, and make the desired impact on your audience? In this course, you are going to learn the key concepts to strategize and maintain a growth-driven website that is appealing, educational, and functional for your key audience. You will engage in discussions directly with our website management experts, and gain hands-on experience by completing the assigned activities.

Due to the live nature of this course, the course will show as "Closed" until March 29.

Early Bird Offer valid until Mar 8, 2023: Get $100 off by using promo code WEBSITEOFF100 at checkout.


Adobe InDesign 201: Creating digital and print layouts (in English)

Adobe InDesign 201: Creating digital and print layouts (in English)

From the most basic fundamentals of working with type and placing images and graphics to creating multi-level lists and interactive forms, this class will get you up and running with InDesign in an approachable and real-world way—with no prior experience required.

This is a project based course with the intention to have you walk away with four project assets that you can create, using your own graphics and content, for your nonprofit right away!

And, you'll be learning all the necessary and pivotal InDesign skills along the way, so when you are finished, you'll have the experience and confidence to create just about any type of printed (or digital) project in InDesign.


Adobe Premiere Rush 201: Video Editing Made Easy (in English)

Adobe Premiere Rush 201: Video Editing Made Easy (in English)

Whether you need video to help build your organization’s brand, promote an upcoming event, or update supporters on social media, Adobe Premiere Rush enables everyone to create and edit professional looking videos quickly and easily. From importing and editing clips to adding text and smooth transitions, this class will get you up and running quickly with relatable, real-world projects.

Course Project: Learn to create Social Media Marketing videos, from start to finish, ready for upload to the leading platforms like Facebook, Instagram and LinkedIn.


Adobe Photoshop 201: The Basics and Beyond (in English)

Adobe Photoshop 201: The Basics and Beyond (in English)

Learn to correct, retouch, and edit images—as well as to create new graphics from scratch—with the fundamentals of Photoshop. Along the way you’ll master core basics like manipulating selections, working with layers, setting and styling text, and more. Project based with real-world examples, you’ll be creating and editing your own graphics before you know it. This course was created using the 2022 Creative Cloud version of Photoshop, but most of the content is relevant to most versions of Photoshop.

Course Project: Learn to create Social Media Marketing graphics, from start to finish, ready for upload to the leading platforms like Facebook, Instagram and LinkedIn.


Cybersecurity 101: How to Become a Human Firewall

Cybersecurity 101: How to Become a Human Firewall

We keep hearing about bigger and badder IT security threats. But there’s good news: With simple, practical, and modern techniques, you can give yourself an excellent chance to escape harm from hackers. This on-demand course, geared towards individuals, will help you learn five steps to protect yourself and your ability to serve the people you serve. By the end of this course, you will know how to be a “human firewall,” capable of protecting your own information.

Security 101, geared towards individuals, will help you learn five steps to protect yourself and your ability to serve the people you serve. You will learn:

·      How to inventory systems where you have data and make sure you have backups

·      How to run key updates

·      How to get and use a password manager

·      How to audit access to your applications

·      How to make sure you actually put all these things into practice


Cybersecurity 201: How to Make Your Organization Safe

Cybersecurity 201: How to Make Your Organization Safe

Recording from live event from October 17, 2019 with cybersecurity expert, Matt Eshleman! Join us and learn the newest in how to keep you data and systems safe.

Are you responsible for your organization’s information and data security? Are you concerned about the evolving risks facing your organization today? In this on-demand course, you will learn practical approaches to make your organization safer, and protect its ability to have social impact. Rooted in a classification of your organization’s data, we’ll cover topics related to compliance, reporting and auditing. New approaches, such as Identity and Account Management will be discussed as part of a comprehensive security strategy. By the end of this course you will understand the current security landscape and have the tools to engage your organization to improve its security posture.


Grant Writing and Management 101 - What Grant Writing & Management Is All About

Grant Writing and Management 101 - What Grant Writing & Management Is All About

In this introductory course, you’ll get a bird’s eye view of the grant world and explore the typical grant road map. After completing this course, you’ll walk away with knowledge about what to expect from the grant writing and management process.


Grant Writing and Management 102 - Assessing Your Organization's Grant Readiness

Grant Writing and Management 102 - Assessing Your Organization's Grant Readiness

Does your organization have the information and talent you need to successfully apply for and manage grants? In this course we’ll share the essential ingredients that organizations need to have in place to maximize grantseeking success. We will also discover the common challenges and barriers you may face as you prepare for this journey -- and how to handle them.


Grant Writing and Management 201 - Developing Your Grant Proposal Narrative

Grant Writing and Management 201 - Developing Your Grant Proposal Narrative

Once you are organizationally ready to seek a grant, how do you begin? In this course you will learn about who will be reading your proposal and what they are looking for. Keeping that in mind, we will develop the 5 basic building blocks you’ll need, and then use them to build out your grant proposal’s main text (a.k.a. “narrative”).


Grant Writing and Management 202 - Developing Your Grant Proposal Budget and Administrative Pieces

Grant Writing and Management 202 - Developing Your Grant Proposal Budget and Administrative Pieces

Now that you have a working draft of your grant proposal’s narrative, you are ready to develop the second main component of your proposal package: the budget. This piece will work in tandem with your narrative. Then, it will be time to do a thorough mock review of your 2-part proposal to make sure it says exactly what you want it to say. At that point, you will need just one more important part to complete the package: the administrative pieces that tie it all together. We will examine these 3 crucial phases in this course.


Grant Writing and Management 203 - Targeting Your Proposal Package to the Right Prospective Funders

Grant Writing and Management 203 - Targeting Your Proposal Package to the Right Prospective Funders

Preparing to submit your grant proposal package requires one final piece to master: making sure it’s targeted to the right funder! That requires doing solid funder research, building positive funder relationships, and using what you’ve learned to ensure that your application commands a competitive position. In this course, you will learn to do all of this behind-the-scenes work.


Google Ad Grant Seminar 1: What is the Google Ad Grant?

Google Ad Grant Seminar 1: What is the Google Ad Grant?

Recording of the special live event on September 11, 2019

Learn about recent changes in the Google Ads application process!

During this one hour event, our Whole Whale Expert, Rachel Clemens, will explain 2019 changes in the application process. There will also be updated resources for you to access within the course module.

In addition, you will also have access to the on-demand videos and materials within this course.

Seminar Description:

This on-demand seminar will get you started if you’re interested in applying for the Google Ad Grant. We answer all the burning questions about the Google Ads Grants: How do you get started? How do you apply for the grant? What do you want to accomplish with AdWords? Our experts from Whole Whale walk you through the basics of the Google Ads Grant and explain current policies so you can better understand the process. 

*All course fees are non-refundable.


Google Ad Grant Seminar 2: How Do You Build Ads?

Google Ad Grant Seminar 2: How Do You Build Ads?

Recording of the special live event on September 25, 2019

Learn about recent 2019 policy changes around conversion tracking/bid strategies.

 

During this one hour event, our Whole Whale Expert, Rachel Clemens, explains 2019 changes policy changes as well summarize all significant policy requirements to-date with more clarity to help users avoid suspension. There will also be updated resources for you to access within the course module

 

Seminar Description:

This on-demand seminar covers next steps in the Google Ad Grant process. Now that you’ve applied and received your Google Ad Grant, let’s take a deeper dive into how to best set up and organize your account, focusing how to build and A/B test your ads, all while staying within Google’s guidelines (Google Ads policy).* We also cover what to do if you get flagged by Google’s review team.

*We recommend that you view Google Ad Seminar 1 or have experience with Google Ad grants before viewing this recording.

**All course fees are non-refundable.


Google Ad Grant Seminar 4: How Do You Manage and Optimize Your Account for Conversions?

Google Ad Grant Seminar 4: How Do You Manage and Optimize Your Account for Conversions?

Recording of the live event on December 18, 2018

In this recorded seminar, we cover all things related to maintaining and optimizing your Google Ad Grant account. Our experts will guide you through using Google Analytics to understand campaign and keyword performance, and how you can build on bright spots to get the most value from your account. We’ll show you how to check that your account is compliant with policies and how to maintain a healthy and easy-to-manage account.*

*We recommend that you view Google Ads Seminar 1, 2 and 3, or have advanced experience with Google Ad grants before viewing this recording.