5 Things To Make #GivingTuesday 2018 a Success
In 2017, the day recorded a total of $274M across major platforms, representing a 63% growth over 2016. Whole Whale has guided, watched and measured tons of campaigns around the epic day of giving. Learn a variety of different ideas to try and how to measure success in this short seminar.
- Tons of creative ideas
- Measurement basics
- Fundraising platform decisions (Facebook vs the world)
- Message frequency - how much is too much?
- Should we spend ad money?